Archive for the ‘Pearl News’ Category



What REALTORS Have to Say about NCAR Partner, Pearl Insurance

Thursday, August 5th, 2010

Here’s a helpful post by the North Carolina Association of REALTORS® (NCAR) Partner Program with a couple testimonials from your real estate professional peers on how Pearl Errors and Omissions Insurance has helped them in their careers.

Pearl Raises Money to Benefit United Way

Tuesday, December 15th, 2009

For years, Pearl Companies embraces the opportunity to raise money for the United Way during our Spirit Week celebration just before Halloween. Even though it was a difficult year financially for many people, our associates truly went the distance—this year’s fun-filled events raised a grand total of over $15,000. Dozens of Pearl employees have also joined United Way to volunteer regularly.

Facts about United Way:

  • On average, more than 1,100 people use United Way-funded services every day.
  • More than 40% of those helped are under the age of 18.
  • The United Way funds 112 programs at 45 member agencies.
  • Money raised throughout the Heart of Illinois United Way campaign stays in our community, but Pearl representatives who live outside of these counties were able to allocate their donation to their local United Way.

Market Forecast Improves for 2010

Thursday, December 10th, 2009

In an interesting podcast from National Association of REALTORS (NAR), Chief Economist Lawrence Yun sheds light on the 2010 real estate market forecast. Yun estimates that 2 million Americans will take advantage of the first-time homebuyers tax credit and that 2.6 million families will utilize the “move-up” tax credit. In addition, he believes that existing home sales will rise by more than 20% in the first half of 2010. Good news for the economy and the real estate profession!

Listen to the podcast here and let us know what you take away from it. We hope it’s good news for REALTORS!

Pearl Insurance Wins Five Top Awards at PIMA’s MarkeTTech Marketing Methods competition

Thursday, December 3rd, 2009

Pearl Insurance recently won five Gold and Silver Awards in the 2009 Professional Insurance Marketing Association (PIMA) MarkeTTech Marketing Methods competition. The annual contest highlights the best work in the insurance marketing industry and recognizes excellence in marketing campaigns and models.

pima-awards-2009-web

A forum for leaders in the insurance direct marketing industry to craft strategic relationships, develop business opportunities, and hone their expertise, PIMA is the nation’s premier association for insurance marketers. It consists of third-party administrators, insurance carriers, and other business partners involved in the direct marketing of insurance products in the affinity and association marketplace. Going against some of the biggest names and budgets in the insurance marketing industry in this distinguished competition, Pearl earned top honors for every entry they submitted.

The Pearl Marketing Group, Affinity, and Program Business teams worked together to produce these noteworthy campaigns. The superior results responsible for the win were a product of their highly targeted mail campaigns for generating leads, selling insurance products, and cross-selling to retain customers. Products involved in the honored entries include Civil Engineers Professional Liability Insurance for the American Society of Civil Engineers (ASCE), Group 10-Year Level Term Life Insurance for ASCE, Disability Insurance for the Civil Service Employees Association (CSEA), Level Term Life Insurance for the New York State Society of Certified Public Accountants (NYSSCPA), and Lawyers Professional Liability Insurance for attorneys nationwide.

“That Pearl consistently brings home high honors at PIMA’s annual MarkeTTech Marketing Methods competition is a testament to our talented staff’s ability to work as a team to drive innovation with our marketing models while achieving superb results,” says Mike Murphy, Chief Sales and Marketing Officer at Pearl Companies. “This year, Pearl’s resourceful group of marketers has brought home three Gold Awards from PIMA’s annual competition, as well as two Silver Awards, winning deserved recognition for each entry they submitted. We’re very grateful to have this award-winning group and to enjoy the results we see from their work.”

Pearl has employed four former national PIMA presidents, including President/CEO Gary Pearl and Executive Vice President/Chief Sales & Marketing Officer Mike Murphy. Founder and Chairman John P. Pearl was also honored with the prestigious PIMA Legend Award in 1999. For additional information on Pearl’s MarkeTTech Marketing Methods awards or their history with PIMA, contact their Director of Marketing, Sharon Harman, or visit www.pearlcompanies.com.